
Concerning the details of Sada and the inclined angle of the vertical strokes, it was derived from the FFSeria Italic. It had to have the same point size, line space, color, contrast and feel as FFSeria. The modifications on Massira consisted of making Sada perform like FFSeria. Accordingly, Sada is the echo of FFSeria. Echo, which is Sada in Arabic, is the repetition of a sound caused by the reflection of sound waves from a surface. Consequently, I grew confident in project and decided to use Massira as a starting point for the new Arabic companion of FFSeria. In both fonts the use of sharp broken curves and crispy feel is present.


However, after taking a closer look at Martins type FFSeria and analyzing its characteristics, I noticed that the treatment of the stroke and the structure of the letters shared similarities with Massira. At first I was a bit worried due to the fact that it would be my first professional type design work and that the due date was too close. Huda AbiFares contacted me while I was finalizing Massira and presented the opportunity to collaborate with the Dutch type designer Martin Majoor to design an Arabic typeface, which is part of the Typographic Matchmaking 01 project organized by Khatt Foundation. He writes: Massira is my graduation typeface at Type&Media postgraduate course at The Royal Academy of Arts in The Hague. He has embarked on a project with Martin Majoor to design some Arabic fonts that fit Majoor's designs. Speaker at ATypI 2010 in Dublin on the topic of political resistance and expression through graffiti in Lebanon and Palestine. Petersburg, he ran a workshop on the Arabic Kufi script. His Arabic type foundry is called 29letters.Īt ATypI 2008 in St. An ex-student of the KABK in 2006, he currently is a part time instructor of design and typography at Notre Dame University, Louaize, Lebanon, as well as a part time instructor of typography at the American University of Beirut (AUB), both since 2007. Madrid (and before that, Lebanon)-based Arabic type designer who runs the Arab type news and blog site called Arabic Typography.

They created custom typefaces such as Jam Space (2014, brush style) and Molly may (2014, modular display face). Their typefaces include Equilibrio (2019: a bespoke typeface for Proyectos Euiamor and Museo del Prado) and La Pionera (2019: for Ajuntament de Barcelona). TYPE DESIGN INFORMATION PAGE last updated onġ31 (Barcelona and Lleida) is a collaborative project between Pau Llop and Esteve Padilla.
